Fla. Stat. 288.12266
Targeted Marketing Assistance Program

(1)

The Targeted Marketing Assistance Program is created to enhance the tourism business marketing of small, minority, rural, and agritourism businesses in the state. The department, in conjunction with the Florida Tourism Industry Marketing Corporation, shall administer the program. The program shall provide marketing plans, marketing assistance, promotional support, media development, technical expertise, marketing advice, technology training, social marketing support, and other assistance to an eligible entity.

(2)

As used in this section, the term “eligible entity” means an independently owned and operated business with gross revenue not exceeding $1,250,000 or a nonprofit corporation that meets the requirements of s. 501(c)(3) of the Internal Revenue Code.

(3)

The department and the Florida Tourism Industry Marketing Corporation shall provide an annual report to the Governor, the President of the Senate, and the Speaker of the House of Representatives documenting that at least 50 percent of the eligible entities receiving assistance through this program are independently owned and operated businesses with gross revenues not exceeding $500,000.

Source: Section 288.12266 — Targeted Marketing Assistance Program, https://www.­flsenate.­gov/Laws/Statutes/2024/0288.­12266 (accessed Aug. 7, 2025).

288.001
The Florida Small Business Development Center Network 288.0001
Economic Development Programs Evaluation 288.002
Public records exemption for certain materials held by the former Enterprise Florida, Inc 288.005
Definitions 288.006
General operation of loan programs 288.007
Inventory of communities seeking to recruit businesses 288.012
State of Florida international offices 288.017
Cooperative advertising matching grants program 288.018
Regional Rural Development Grants Program 288.019
Rural considerations in grant review and evaluation processes 288.021
Economic development liaison 288.035
Economic development activities 288.036
Ocean economy development 288.037
Department of State 288.041
Solar energy industry 288.046
Quick-response training 288.047
Quick-response training for economic development 288.061
Economic development incentive application process 288.065
Rural Community Development Revolving Loan Fund 288.0065
Annual incentives report 288.066
Local Government Emergency Revolving Bridge Loan Program 288.0071
Economic incentives to foreign countries of concern prohibited 288.075
Confidentiality of records 288.076
Return on investment reporting for economic development programs 288.095
Economic Development Trust Fund 288.101
Florida Job Growth Grant Fund 288.102
Supply Chain Innovation Grant Program 288.107
Brownfield redevelopment bonus refunds 288.108
High-impact business 288.111
Information concerning local manufacturing development programs 288.122
Tourism Promotional Trust Fund 288.124
Convention grants program 288.125
Definition of “entertainment industry.” 288.0251
International development outreach activities in Latin America and Caribbean Basin 288.0415
Solar energy 288.0655
Rural Infrastructure Fund 288.0656
Rural Economic Development Initiative 288.0657
Florida rural economic development strategy grants 288.0658
Nature-based recreation 288.0659
Local Government Distressed Area Matching Grant Program 288.1097
Qualified job training organizations 288.1162
Professional sports franchises 288.1166
Professional sports facility 288.1167
Sports franchise contract provisions for food and beverage concession and contract awards to minority business enterprises 288.1175
Agriculture education and promotion facility 288.1201
State Economic Enhancement and Development Trust Fund 288.1226
Florida Tourism Industry Marketing Corporation 288.1229
Promotion and development of sports-related industries and amateur athletics 288.1258
Entertainment industry qualified production companies 288.06561
Reduction or waiver of financial match requirements 288.11621
Spring training baseball franchises 288.11631
Retention of Major League Baseball spring training baseball franchises 288.12265
Welcome centers 288.12266
Targeted Marketing Assistance Program

Current through Fall 2025

§ 288.12266. Targeted Marketing Assistance Program's source at flsenate​.gov